Cannes 2013: Celebs are Wearing Colourful Eyeshadow

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Bright eyeshadow is something we see on runways all the time. (Hello, blues and magentas and oranges.) But aside from a few memorable exceptions, like Emily Blunt's hot pink at the Met Ball, it doesn't happen very often in celeb-land.

But in Cannes? Mais oui. It's a chic, summertime gathering of movie stars and models—a.k.a. the perfect playground for a little more makeup risk-taking. Let's talk about who pulled off this trend, and how...

Barbara Palvin

Still picking my jaw up off the floor after seeing this one. Barbara (who, if you don't know her, is a 19-year-old Hungarian fashion model) deserves every penny they're paying her. How many people could look this gorgeous with bright orange eyeshadow all over their lids, right up to the brows?

Not many. She's even doing the matchy-matchy thing and wearing it on her nails:

Goodness. I know I'm all about encouraging people to step outside of their makeup comfort zones, but mere mortals probably should not attempt this. True orange is already a tough shade to wear as a lip—so on the eyes? You better be supermodel-gorgeous and have confidence to match. Just sayin'. (Although that whole colour theory does have truth to it. Orange is the opposite of blue, and her eyes are standing out like crazy here!)

Since Barbara is a spokesperson, all of these are L'Oréal Paris products: Infallible 24HR Eye Shadow in Amber Rush and Colour Riche Eye Shadow Quads in Hollywood Icon and What Happens in Vegas on the eyes; and Colour Riche Nail Colour in L’Orange on the fingertips. I like how she let the orange be the star, and wore it with bare skin, pale lip gloss and loose, natural hair.

Jessica Chastain

Jessica Chastain - All Is Lost premiere, Cannes 2013

Jessica Chastain - All Is Lost premiere, Cannes 2013

I love this photo of Jessica (still one of my red carpet faves). And look closely at her eyes—can you say My Little Pony eyeshadow? At least, that's what it reminds me of. Purple with tons of glitter, just like her dress. My niece would most definitely approve!

But the question is, do we?

I think so. The whole matching your eyeshadow to your dress thing is new, but I'm okay with it as long as it's subtle, i.e. a soft wash and not all Barbara Palvin-style. Plus, purple is a great colour with Jessica's skin and hair. It all harmonizes together here really, really well. I much prefer when she keeps things fresh like this instead of getting all heavy-handed like she did at this Cannes event.

Ahna O'Reilly

Ahna O'Reilly - As I Lay Dying premiere, Cannes 2013

Ahna O'Reilly - As I Lay Dying premiere, Cannes 2013

Who is Ahna O'Reilly? She was in The Help, and she used to date James Franco... and she too likes her glittery purple eyeshadow. Except it's paired not with a matching dress but a scarlet red one. And red lipstick and a gold headband.

Eeks! I applaud the creativity, but I think it's her cuteness that saves her from ridiculousness, because these aren't colours that pair together so well from this vantage point. Everything would've been great without that purple eyeshadow, so I'm not clear on what it's bringing to the table. Or, she could've just done the purple and skipped the red lip—although with the warm colours of the dress and the gold accessories, it's still an odd choice.

But let's still keep an on Ahna... she's thisclose to being a red carpet beauty superstar!

Irina Shayk

Irina Shayk - All Is Lost premiere, Cannes 2013

Irina Shayk - All Is Lost premiere, Cannes 2013

Oh look, another major eyeshadow look on another model. I know, I know, they can pull off anything. But let's break this one down. It's an elaborate smoky eye with loads of gold at the inner corners and all-over sparkle. Reminds of me a bit of the Roberto Cavalli eye that was one of my WTF moments from Milan F/W '12.

I didn't like that, and I don't think I like this. Sure, she pulls it off. But there's something a bit dated about the technique, non? I think I would've preferred to see either a grittier, Pat McGrath-style smoky eye without the gold and the sparkle... or JUST the gold for something fresher. I don't know why, but multi-coloured smoky eyes are still one of my beauty pet peeves.

Cheryl Cole

Cheryl Cole, Jimmy P. premiere, Cannes 2013

Cheryl Cole, Jimmy P. premiere, Cannes 2013

The last look in our colourful shadow round-up is this burgundy underneath the lower lash line. Again, it's matchy-matchy with the dress, but it's so subtle that I think it works. The lower lash line is the easiest spot to wear colour, too, if you're not sure you can swing it. Think of this as the real-world version of Kristen Stewart's burgundy shadow at the Met Ball.

Now, if only she'd lose those spider eyelashes...

Tell me:

Which of these bright eye looks is your fave?

Which one didn't work out so well?

Would you wear any of these in real life—the orange? the purple? the burgundy?

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