From INNBeauty Project to Tower 28 Beauty: 16 of the Best New Skincare Products Launching in May

INNBeauty Project Retinol Remix 1% Retinol Treatment is a retinol-based anti-aging treatment that targets wrinkles, large pores, dullness and rough texture. It’s powered by 1% retinol (a time-released blend of retinol, retinaldehyde and HPR), 2% peptides and 1% tranexamic acid. The 2% Tasmanian pepper berry, Centella Asiatica, hyaluronic acid and chamomile help to counteract any dryness or irritation.

Tower 28 SOS Intensive Rescue Serum is a lightweight serum that helps to reduce redness and irritation. Just like the brand’s SOS Daily Rescue Facial Spray, the star ingredient is hypochlorous acid—but in a more concentrated dose to reduce inflammation and bacteria. It’s ideal for both sensitive and acne-prone skin to calm, purify and strengthen the skin barrier. 

HoliFrog Utopia Microflora Toner is microbiome-balancing toner that helps to create the ideal environment for a healthy skin barrier. It’s got hypochlorous acid and apple cider vinegar to heal, calm and reset your skin’s pH; and prebiotics, probiotics and black bee honey ferment to repopulate good bacteria. They’re all in a base of lightweight hydrators like aloe, glycerin and jojoba oil.

Alpha-H Generation Glow Daily Resurfacing Essence is a leave-on exfoliating liquid that is gentle enough for even sensitive skin to use daily. It features a 5% fruit acid blend with naturally-occuring lactic, citric, tartaric and malic acids to smooth texture and boost glow. To maintain hydration, there’s a mix of Australian botanicals.

Milk Makeup Hydro Ungrip Makeup Remover + Cleansing Water is a 92% natural micellar water that be used to both remove light makeup and clean your skin—no rinsing required. Rather than water, the base is pure aloe, in which blue agave “micelles” act as a magnet for debris. It also has hyaluronic acid, CBD extract and niacinamide to leave your skin clean, calm and hydrated.

Avène RetrinAL Advanced Correcting Serum is a lightweight hydrating, brightening and anti-aging serum. Although part of the RetrinAL line, it doesn’t contain retinaldehyde. Instead, it has three key ingredients: bakuchiol (a gentler retinol alternative) to target fine lines and wrinkles; hyaluronic acid to hydrate for up to 24 hours; and niacinamide to brighten and strengthen the skin barrier. It’s also fragrance-free and silicone-free.

The Outset Smoothing Vitamin C Eye + Expression Lines Cream is a rich eye cream that brightens, nourishes and smooths the look of fine lines. The star ingredient is Cassia Angustifolia extract, a hyaluronic acid alternative (also found in my beloved Consonant HydrExtreme!). It also has ascorbyl glucoside, a stable form of vitamin C.

Naturally Serious Mineral Sun Defense Moisturizer Broad Spectrum Sunscreen SPF 30 is a moisturizing mineral sunscreen with a universal tint to match most skin tones. Recently reformulated, it now protects with 19.03% zinc oxide and 4.28% titanium dioxide. It’s also silicone-free, with less than 1% natural fragrance.

ROSE Ingleton MD Superfruit Brightening Cleanser is a gentle foaming gel cleanser that removes dirt, excess oil and makeup without drying out your skin. It’s both sulfate-free and fragrance-free, and like all the brand’s products, is infused with Dr. Ingleton’s brightening Jamaican superfruits.

Fresh Rose Instant Hydration Mist is a hydrating face mist that also works to reduce the look of large pores. It’s made with both rose water as well as rose extract, and together, they calm, soothe and help skin to retain moisture.

First Aid Beauty Mineral Sunscreen Zinc Oxide Broad Spectrum SPF 30 is a lightweight mineral sunscreen that promises not to leave a white cast. It protects with 20% zinc oxide, in a non-greasy base of capric triglycerides and coconut alkanes. It’s safe for both sensitive and acne-prone skin, and is silicone-free and fragrance-free.

Bloomeffects Tulip Nectar Cleansing Cream is a hydrating cream cleanser for all skin types. Rather than harsh sulfates, it’s powered by a mix of skin-soothers and hydrators—like stearic acid, glycerin and beta-glucans. It also has barrier-supporting ceramides and the brand’s proprietary Dutch tulip complex.

The Outset Gentle Micellar Antioxidant Cleanser is a gentle gel cleanser for all skin types, including sensitive skin. It’s sulfate-free, and uses micellar technology to attract and dissolve dirt, oil and makeup without stripping. Amino acids, antioxidants and the brand’s hyaluronic acid alternative complex leave skin feeling hydrated and balanced.

U Beauty The Plasma Lip Compound is a plumping, hydrating and anti-aging lip treatment. With just one application, its mix of skin conditioners repairs dry, chapped and damaged lips. After four weeks of use, it promises a “filler-like result,” thanks to collagen-boosting peptides and barrier-strengthening ceramides that help to increase natural volume.

EleVen by Venus Williams Game. Set. Match. Body Lotion SPF 50 is a mineral sunscreen body lotion that both protects and hydrates your skin. It contains 9.5% zinc oxide along with a mix of humectants and emollients (like capric triglycerides and glycerin) and skin-soothing allantoin. It’s also formulated to be water- and sweat-resistant for up to 80 minutes.

Biossance Squalane + Enzyme Sugar Body Scrub is a spa-like body scrub that exfoliates in two ways. It has sugar crystals to manually polish, plus pomegranate enzymes to break down surface dead skin cells (as a gentler alternative to AHAs). The high concentration of squalane oil ensures that skin is left soft and silky-smooth.